Growth
Choose the areas and languages you sell in, set a monthly budget, and new buyers, sellers and people looking to rent land in your CRM. You pay per lead.
Growth is everything in Foundation, plus ads that bring you buyers, sellers and people looking to rent. You pick the areas and languages, set a monthly budget, and new leads land in your CRM, each routed to someone on your team. Up to €1,000 a month in leads to start. You pay per lead, never more than your budget. Cancel any time.
Admins open it from Growth in the icon bar. The map fills the page; the sidebar lists Your Growth, Add areas and Rewards, then your Areas and Requests.
How you pay
- Monthly budget: the most you pay for an area's leads in a month. It starts again on the first of each calendar month.
- Price per lead: each area shows it as a range from today's prices, because it depends on the lead's language and type. Every lead shows what it cost.
- Billed after the leads arrive, on your monthly invoice. No base fee, nothing in advance.
- People: every €200 of monthly budget includes one person on your team, up to 20. Add more people in Change plan on Billing.
AI, calls and Studio are usage, billed monthly on top, the same as on Foundation.
Add an area
- Press Add areas. A card opens over the map, with a circle on the map: that circle is your area.
- Drag the circle to where you sell, and drag its edge to make it bigger or smaller (from 2 km to 50 km out from the centre). You can also click the map to move it there, or type a town in the search at the top left of the map (Go to a town or area): the map jumps there and takes the circle with it. The card names each circle after the town at its centre.
- To cover more than one place, press the + next to Pick your areas for another circle. Up to ten.
- Tick who you want: Buyers, Sellers, Rentals, or any mix. Then choose the languages. Languages start as the ones in your Branding.
- Set your monthly budget: €1,000 a month per language to start, in your billing currency. Each type you tick has its own budget, so Buyers and Rentals at €1,000 each is €2,000 a month.
- Check each area: its price per lead, and whether Growth can start there now.
- Press Next, then Continue: review and confirm.
Leads only ever come in the languages you chose for an area, so your Dutch desk gets Dutch buyers.
Rentals brings people looking to rent. Their ads show homes for rent, mostly your agency's own, so add your rentals to My listings first. Whether a home is a holiday let or a long let comes from the listing. Rental leads arrive in your CRM as Tenant leads.
Start Growth
The guided setup has four steps: area and budget, billing details, a payment card, and the review. Press Start Growth to confirm. Nothing is charged before the leads arrive.
Your progress is saved, so you can leave and come back: a banner offers Resume setup.
Note: On the free 14-day trial, starting Growth ends the trial and moves you to Growth at once, with no charge. On Foundation, switch from Change plan on Billing; nobody on your team is removed.
Ask for an area we do not cover yet
Put a circle there anyway and press Request these areas. The guided setup opens straight away: your budget and languages, billing details, a payment card and the review. Press Request Growth to finish. We set the area up, Growth starts by itself when it is ready, and we email you. Nothing is charged until then.
Your request shows under Requests as Setting up. If you left before the end, choose Finish setup from its ⋮ menu to carry on where you stopped. If we cannot set an area up, it shows Declined with the reason. A request that shows Ready to start has a Start button that opens the guided setup. You can cancel a request from its ⋮ menu while it is setting up.
Change an area
Click an area in the sidebar or on the map, or choose Edit budget and languages from its ⋮ menu. In the card you can:
- tick or untick Buyers, Sellers and Rentals. Swapping one type for another keeps the same plan with its budget. Unticking a type stops it in this area (you confirm first). Ticking a new type opens the setup for it, with its budget and languages filled in;
- raise or lower the monthly budget, which applies straight away;
- change the languages and how the budget is split between them.
Only an admin can change an area. Team members see it without the controls.
Stop Growth in an area
Press Stop Growth in the area's card, or Stop Growth here in its menu, and confirm. Every lead you already have stays in your CRM.
If it is your last area, Fondaro first offers Keep your CRM on Foundation, with your team's price, so your team keeps working. Press Switch to Foundation, or Stop Growth anyway. You can start again any time.
An area can be paused for you when there is a billing problem. It then says why, with a link to update your card; leads start again once that is fixed.
Earn rewards
Rewards shows the reward tiers for your total monthly budget and any offers you can earn. The tiers sit on one track that fills up to your monthly budget, with the tier you are on in violet; select any tier to see where it starts and what it gives back. Reaching a tier and spending enough of your budget in a month earns reward credit, which is applied to your invoices automatically. Each reward shows its expiry date. See Billing.
See your Growth leads
Each area shows its leads this month and how much of its budget they used. For every lead Growth brought you, see Growth leads.